Recos Analytics Event format

Custom Event Name in Analytics Tool:ABTastyRecos

Recos Analytics Event properties

Name Description Possibles values Recos Analytics event actions R&M Analytics event actions Comments
action_id the action that led to sending the event an action id

show
set_experience_audience
add_to_cart_items
add_to_cart_item
go_to_page 
convert_XXXX

  See 'Recos Analytic Events Actions' below to find the list of possible values for action_id
reco_id the id of the experience concerned by the action a reco uuid

add_to_cart_items
add_to_cart_item
go_to_page
show
close
convert_XXXX

   
item_id  the specific item concerned by the action (like the item added to cart in an “add_to_cart_item” action) an item_id add_to_cart_item
go_to_page
   
items_ids a list of items concerned by the action (like the items shown in a “show” action) an array of item_id add_to_cart_items
show

go_to_page
add_to_cart_item

 

Recos Analytic Events Actions

action_id Description Required proprieties Optional proprieties Click action

show

when an experience is shown to the user. reco_id
action_id
items_ids
   
go_to_page
when an item is clicked
reco_id
item_id
action_id
items_ids Yes
add_to_cart_item when an item is added to cart in a recommendation reco_id
item_id
action_id
items_ids Yes
add_to_cart_items when alls the items recommended are added to cart (like in bundles) reco_id
items_ids
action_id
  Yes
set_experiment_audience when an experiment audience is set action_id    
close when an experience is closed reco_id   Yes
convert_XXX when a conversion button is clicked (XXX can be anything) reco_id 
action_id
  Yes

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