Campaign statuses

The new statuses (Draft, Ready to launch, Analysis, Ended and Archived) are currently available in Early Adoption. Please contact your CSM to enroll into the Early Adopter program.

AB Tasty offers different statuses to enable you to have a better overview of what’s going on your website/applications:

• Draft
• In QA
• Ready to launch
• Live
• Paused
• Analysis
• Ended
• Archived

Draft

This status is displayed during the campaign creation phase. Once the campaign goes live, you can’t go back to the draft status. While in draft, the campaign remains hidden from visitors.

To create a campaign, you must at least have the Creator role.

In QA

This status is displayed when you enable at least one parameter from the QA step of your campaign and open the QA Assistant to perform the QA of your campaign. During this step, you can check that you are targeted to your campaign, that the changes applied to your campaign are correctly setup and that tracking and transactions work properly.
To perform the QA of a campaign, you must at least have the Creator role.

Ready to launch

After you have performed the QA of your campaign, you can decide that it is ready to be launched but may be waiting for any conditions, such as the end of another campaign or a specific date. When the campaign has this status, it is not visible to your visitors until it is launched.
To put your campaign in “ready to launch”, you must at least have the Creator role.

Live

You can decide to apply the Live status to make your campaign active on your website and visible to your targeted segment of visitors.

To be able to launch a campaign, you must at least have the User role.

Paused

You can apply the Paused status when you want to stop your live campaign. It won’t be visible anymore to your visitors.

To be able to pause your campaign, you must at least have the Creator role (if your campaign has a status other than “Live”), or a User role (if your campaign is “Live”).

Analysis

When your campaign has collected enough data and is ready to be analyzed, you can apply the “analysis” status. The campaign won’t be visible anymore to your visitors.

To apply this status to your campaign, you must at least have the User role.

Ended

This status reflects that you took a learning from your campaign, that you don’t plan to put live again, and you’re ready to move next.
To be able to end a campaign, you must at least have the User role.

Archived

If you want to remove the campaign from the campaign list, but still keep it accessible for future reference, this is the appropriate status. Archived campaigns are not visible to visitors. 

To archive a campaign, you must at least have the Creator role.